Matt Gruhn is the incoming president of the Marine Retailers Association of America. Having spent the majority of the last 15 years of his career in the marine industry, Gruhn brings an in-depth knowledge and understanding of the inner-workings of the industry. He was instrumental in the creation and execution of the Top 100 Dealers Program and led the efforts to revitalize the MRAA’s annual convention, the Marine Dealer Conference & Expo. He brings a strong content creation and marketing background to the MRAA and has a passion for creating greater value for MRAA members and the companies that support them. He’s an avid boater and would like to consider himself a muskie fisherman, but that would require at least somewhat-consistent success in his pursuit of the species. You can reach him at firstname.lastname@example.org or 763/315-8043.